Hey! I'm Mark, Your Friendly Neighbourhood Data Nerd
With 20 years in digital marketing, I specialise in technical SEO, competitor analysis, content audits, and strategic planning. My experience spans notable brands like Daft.ie, Boards.ie, Staycity, and the Digital Marketing Institute, driving growth and engagement through data-driven strategies. My passion lies in optimising digital experiences to exceed brand objectives, ensuring measurable success in every campaign.
What Can I Do For You?
Let's work together to discover and unlock potential for your business.
Technical SEO
I bring a blend of technical savvy and strategic insight to elevate your website's performance. From crafting a seamless site architecture to enhancing page speed and ensuring your content shines in search engine results, my mission is to help your brand stand out.
Competitor Analysis
Delving deep into competitor analysis, I'll uncover the secrets behind your rivals' success. This insight allows us to tailor strategies that not only match but exceed their performance, giving your brand the competitive edge it needs.
Tracking & Reporting
With precision tracking and insightful reporting, I'll set up Google Analytics and Tag Manager to unlock the full potential of your data. My focus? Actionable insights over vanity metrics to help drive strategic business decisions.
Training
Through hands-on sessions, I ensure your team not only understands but can also apply strategies in SEO, Google Analytics, and beyond, transforming your business's approach to digital marketing and driving meaningful results.
Content Audits
By meticulously analysing your existing content against industry benchmarks and audience needs, I pinpoint areas for improvement and innovation. This process not only bolsters your content strategy but also ensures your message resonates more effectively with your target audience.
Event Marketing
Drawing on the invaluable lessons learned from running Learn Inbound, I bring a wealth of experience to event marketing. I specialise in crafting and executing dynamic event marketing strategies that captivate and engage your target audience.
Trusted by Ireland's leading brands
Strategic & Insightful
“Mark is one of the smartest digital marketers I know, with a keen awareness of trends and a sharp eye for successful tactics. He's also great to work with, driven, and a valuable asset for any organisation looking to thrive online.״
Polemic Digital
Passionate & Innovative
“I haven’t met anyone as passionate and enthusiastic about digital marketing as Mark. His SEO knowledge is top-notch. He's always learning, up-skilling, and networking to bring innovative ideas to the team.״
Accenture
Expert & Committed
“Mark is my go-to for technical marketing and lead gen. He's committed, dedicated, and one of Ireland's top marketing professionals. Running Dublin's expert marketing meetups, he's turbocharged with valuable technical skills.״
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